Presented by Southern Cross Insurance Solutions

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Making Change Happen with the Consumer as the Center of the Team

October 5, 2015 @ 12:00 pm EDT - 1:00 pm EDT

This presentation will address the maternity care crisis through the consumer voice and the need for unity around the common purpose of improving maternity care. Frustrated by the care she witnessed women receiving during ten years as a community level childbirth professional, Dawn mobilized other mothers across the country to take to the streets. In just two short years, has grown into a powerful consumer voice with thousands of volunteers and followers across the country. Come hear what consumers are already doing to bring about change and why we know they are the answer to the problem. She’ll share how marketing and social media play a huge role in engaging people like never before and how you can get involved to help usher in the transformation of maternity care.

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dawnThompsonDawn Thompson, Founder and President of Improving Birth

Dawn Thompson is the founder of She has been in the birth industry since 2003, supporting hundreds of families as a Labor & Postpartum Doula. Because of her own personal struggle through three preventable cesareans before a healing normal birth, her passion for birth has become her life mission.

Dawn spent five years as Vice President of the Board of Directors for the San Diego Birth Network, and even longer researching, informing and educating birth workers and parents about Cervical Scar Tissue and its effects on laboring women. She is proud to say that she helped bring awareness about Cervical Scar tissue to the forefront to those in the birth community.

Before becoming a doula, Dawn worked in marketing and public relations: owned and operated a small retail business; and ran a dental continuing education program for surgeons. She brings all of these skills to in her goal of transforming maternity care from the inside out.


October 5, 2015
12:00 pm EDT - 1:00 pm EDT
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